Fashion in Japan

www.fashioninjapan.com : website showing the latest fashion trends in Japan. Over 600 monthly updated pictures (full-screen) of Young, Casual, Trendy clothing, shoes, bags and accessories, men and ladies, street fashion, materials, colors, prints, details, fashion leaders, short video, special reports... Open your eyes and imagine the future...

Sunday, January 10, 2010

interview published on 02/01/2010 in New York Times

Happy New Year !

Hereafter an interview published on 02/01/2010 in New York Times


Best regards,

Loic Bizel
Check this month Trendsletter : www.fashioninjapan.com/Monthly_Trendsletter.htm !
________________________________________________________________
LeBiz Tokyo - Fashion Consulting
tel : 81-(0)90-3680-0836
fax : 81-(0)3-5721-8486
skype me : callto://loic_bizel
http://www.fashioninjapan.com : Open_your_Eyes and Imagine_the_FUTURE
http://www.lebiz-consulting.com : Develop your sales in Japan
http://www.tokyofashiontour.com : Shopping & guided visit of the best retailers in Tokyo
Follow Tokyo Fashion Trends on :
http://www.linkedin.com : "Japanese Fashion Trends"
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Tuesday, December 01, 2009

WINTER 2009 _ TRENDSLETTER : TOKYO FASHION KEYWORDS

Dear Fashion in Japan fan,

Cold weather is coming and Japanese trendsetters are adapting their look to the cold ! While leather blousons trends (Special Report section) are still around, lots of different outerwear can now be seen in the streets of Tokyo.

SOCIAL MEDIAS NEWS : In order for you to follow us more regularly, we have started new groups on Linkedin ("Japanese Fashion Trends"), Facebook ("FashionJapan") and Twitter ("FashionJapan"). In the meantime, we are now redesigning our blog to make it more reader-friendly.

CHRISTMAS GIFT : And because Christmas is coming (together with the swine flu), we have found very cute and useful Hello Kitty facial masks that you might like to offer to your friends !

WINTER 2009 - JAPANESE FASHION KEYWORDS

Women Fashion Keywords

Outer : wool duffle coat, no collar border coat, no collar tweed coat, wool trench coat, mouton coat, stand collar coat, hooded coat, short coat, mods coat, mods coat with fur, hooded cape, balloon sleeve coat, mink fur collar coat, tailored coat, knit coat, fur collar p-coat, military coat, military jacket with studs, down jacket, N-3B jacket, jacquard knit down jacket, no button tailored jacket, studs rider’s jacket, lame-cloth tweed jacket, hooded maxi parka –

Tops : stand collar knit cardigan, belted knit cardigan, fur collar knit long cardigan, cashmere border cardigan, marin cardigan, mohair spangle knit, wool rib turtleneck knit, jacquard knit, cashmere v-neck knit, pullover knit, sleeveless dress, plunging neck dress, lace sleeveless dress, little white dress, silk chiffon belted dress, drape vest, cowichan vest, wool knit vest, fringe vest, denim vest, corduroy x boa vest, sequin vest, flower print combinaison, border OP, long camisole OP, lace bare top OP, print chiffon OP, v-neck border knit OP, jacquard OP, silk jersey OP, block check shirt OP, sequin OP, lace OP, tunic T-shirt, big T-shirt, print tunic, spangle knit tunic, 2-way knit tunic, stripe shirt, check flannel shirt, regular collar shirt, button-down shirt, flannel shirt, corset, silk tank top, spangle tank top –

Bottoms : check short pants, denim short pants, jacquard knit short pants, satin cropped pants, shiny pants, wool straight pants, jodhpurs pants, damage skinny denim pants, houndstooth print culotte, gathered skirt, silk tiered skirt, spangle gathered skirt, lame-cloth border skirt, kilt skirt –

Shoes : enamel pumps, studs pumps, suede knee high boots, suede x herringbone long boots, leather long boots, suede bootee, suede short boots, nubuck long boots, leather western boots, patchwork boots, boa boots, studs lace-up short boots,fake mouton x patent boots, sneaker, suede flat shoes, check ballet shoes,

Accessories : metallic leather clutch bag, quilting bag, sequin bag, mouton bag, glitter bag, embroidery tote bag, suede fringe shoulder bag, fake fur tote bag, lingerie case, daypack, flower katyusha (hair band), hat, multi border knit cap, cocktail beret, chou-chou, wool glove, satin glove, mitten, multi border knit mitten, check stole, ribbon stole, print scarf, muffler, ear muffler, necklace, gold cross necklace, spangle ribbon x pearl necklace, pearl long necklace, bangle, studs bangle, studs 3-piece bangle, pearl cuffs, spangle belt, ribbon belt, suspender, fleece blanket, fox fur mobile phone strap, over knee socks, lame-cloth tights, sequin leggings, velour leggings, lace leggings, step on leggings, denim leggings, –

Materials : Rugged fleece, fur, leather, wool, cashmere, mohair, silk, satin, gold, sequin, spangles, studs, cut & sewn, denim, –

Colors, patterns : irregular border, multi border, animal print, leopard print, houndstooth print, monotone, white, leggings withflower print, zip print, stars print,

Style : tailored jacket x sequin top, color combination down jacket, glitter wear, velour x satin OP, blouse with necklace, tulle x spangle belted OP, cut & sewn top x pearl necklace, tights x leg warmer, middle boots x loose socks x tights, layered style, party rock, ethnic vintage, street, girly vintage, gorgeous,

and much more on http://www.fashioninjapan.com/


Men Fashion Keywords

Outer : hooded blouson, mouton blouson, leather blouson, hooded leather blouson, sports reversible blouson, M-65 blouson, duffle coat, tight duffle coat, wool duffle coat, wool trench coat, double breasted trench coat, washed trench coat, mods coat, chesterfield coat, nylon quilting coat, cotton wool reversible coat, wool P-coat, moleton wool P-coat, short P-coat, N-3B down coat, cashmere moleton coat, lamb wool glen check coat, 6-way coat, wool quilting coat, caramel chester coat, stadium jacket, plaid varsity jacket, nylon down jacket, tyrolean jacket, ranch jacket, tweed jacket, quilted jacket, wool down jacket, wool 2-button jacket, Harris tweed safari jacket, houndstooth 3-button jacket, block check loose fit military jacket, shell jacket, field jacket, denim hooded bomber jacket, leather bomber jacket, leather flight jacket, leather single rider’s jacket, double rider’s jacket, ripped biker jacket, corduroy shooting jacket, velvet jacket, leather cocktail jacket, hickory jacket, wool mountain parka, leather hooded parka –

Tops : turtleneck knit, cashmere cable knit, jackard knit, cowichan knit, shawl collar knit, stand collar knit, fisherman’s knit, shettland woll knit, fair isle v-neck, stand collar knit cardigan, fair isle cardigan, shawl collar knit cardigan, leopard cardigan, long cardigan, gingham check shirt, cotton flannel check shirt, button-down shirt, check button-down shirt, 3-button shirt, tattersall check shirt, pinhole collar shirt, cotton shirt, fake layered flannel shirt, oversize drappe back shirt, print long Tee, graphic T-shirt, wool down vest, lamb wool knit vest, v-neck knit vest, sharkskin vest, nylon down vest, stole knit vest, fake suede and tartan check reversible down vest, down and padded outer –

Bottoms : wool check pants, wool pants, corduroy pants, wool check pants, slack pants, 2 tuck trousers, wool stripe pants, chino pants, utility pants, hickory painter pants, cropped pants, denim sarrouel pants, damage denim pants, blue denim, white denim, skinny denim, white shredded jeans, leather twisted jeans, knit shorts, patchwork turn up short –

Shoes : suede side gore boots, suede chukka boots, moccasin boots, cordovan lace-up boots, suede lace-up boots, engineer boots, mountain boots, suede saddle shoes, suede monk strap shoes, leather wing tip shoes, sandal, sneaker, shiny sneaker

Accessories : arm warmer, wool houndstooth print stole, wool stole, wool reversible stole, wool glen check stole, wool tartan check stole, dot stole, check scarf, skull scarf, star pattern muffler, check muffler, bars & blocks muffler, felt hat, ear muff knit cap, wool knit cap, moleton wool cap, 1 button knit cap, hickory military cap, leather glove, wool muffler, knit glove, reversible ring belt, suede belt, canvas x leather tote bag, canvas shoulder bag, messenger bag, rucksack bag, silk tie, cashmere tie, wool check tie, wool one point tie, necklace, silver crest necklace, big chain necklace, sunglasses –

Materials : mouton wool, lamb wool, cashmere, nylon, sweat, plaid, cotton, denim, leather, suede, hickory, silver –

Colors, patterns : gingham, check, fair isle, houndstooth, tartan, dot, cable, jackqard, fur, caramel, black, grey, green, coyotte beige, coffee bean, blue denim, white denim –

Style : leggings x wool shorts x sandal, sweat x fake leather rider’s jacket, denim x chester coat, buffalo check shirt x down vest, American casual cowichan zip-up knit x down vest, simple rider’s jacket x down vest, hooded zip-up sweat x wool down vest, half zip-up high gauge knit x wool down vest American casual loose fit crew neck T-shirt x long cardigan, denim shirt x down vest, message T-shirt x military blouson, grey sweat parka x wool duffle coat, shoulder & elbow patched command knit x quilted jacket, check shirt x down jacket, quilted liner x fake fur detachable hood, layered inner down vest x coat, Off-On, outdoor-urban, wild-chic, urban, high-street, gothic, punk colorful style –

and much more on http://www.fashioninjapan.com/


To advertise on www.fashioninjapan.com, 3 MILLION page views / month, please contact Loic Bizel (loic@fashioninjapan.com )

Talk to you next month !

Thank you and best regards,

Loic Bizel
loic@fashioninjapan.com

Our other services :
www.lebiz-consulting.com : Develop your Sales in Japan
www.tokyofashiontour.com : Commented and guided shopping in Tokyo

To advertise on www.fashioninjapan.com, please contact Loic Bizel (loic@fashioninjapan.com)

Monday, November 30, 2009

interview published on 30/11/2009 in Fashion Daily News


Loic Bizel said in an interview published on 30/11/2009 in Fashion Daily News :
"Les Japonais consommeront encore du luxe a condition qu'il soit irreprochable"
"Japanese will continue to buy luxury brands as long as they are perfect"

Sorry the attached article is in French !

Talk to you soon.

Best regards,

Loic Bizel
www.fashioninjapan.com

Labels:

Thursday, November 19, 2009

Hello Kitty Trendy Facial Masks


Hi everybody !

For all the Hello Kitty fans, you can buy now some very trendy, "kawai" (cute), Facial Masks that I found out in Tokyo.

It is a set of 5 masks and you can buy up to 4 sets. Price includes delivery all over the world.

Talk to you soon,

Loic
http://www.fashioninjapan.com/hello_kitty_facial_mask.htm


Labels:

Monday, November 02, 2009

AUTUMN 2009 - JAPANESE FASHION KEYWORDS

Dear Fashion in Japan fan,

Autumn has finally arrived with some chilly days and the famous Japanese red leaves. Still October has been a tough month for retailers and everybody is expecting a lot from November. The good news is that the leather blousons trends that we spotted beginning of last Spring has been confirmed as a major trend for both women and men, as you will see on the "Special Report" section.

If you know some people that are interested in the Japanese Fashion Trends, feel free to forward this Trendsletter or www.fashioninjapan.com website address.

AUTUMN 2009 - JAPANESE FASHION KEYWORDS

Women keywords :

Outer : Blazer, trench coat, jacket with fur, military jacket, leopard coat, riders jacket, sequin jacket, gold down jacket, leather blouson–

Tops : Long T-shirt, Classic dress suit, bustier one-piece, black one-piece, rock print T-shirt, studs vest, layered T-shirts, nel shirt, mohair knit, riders jacket, chemical wash denim dress, corset, flower dress, sequin dress, classic lace dress, check dress, neon color tops, heavy gauge cardigan, heavy gauge one-piece, hand knit tops–

Bottoms : Carrot pants, leather mini skirt, leather bottoms, crushed denim, enamel pumps, leggings denim, leather–

Shoes : Jodhpur boots, knee high boots, engineer boots, color sneakers, mutton boots–

Accessories : Chief bandana, scarf, leg warmer, beret, katyusha hair band, net tights, zips, rock jewelry, studs items, dark lipsticks, riders, chains, studs bags, felt hats, color tights, print leggings, colored hoop earrings, girly sport items, caps, clutch bags, big ribbons, blazon, print stoles–

Materials : Fake fur, tartan, patchwork, check, lace, leather, sequin–

Colors, patterns : Leopard/animal print, neon color, black, print tights, dot prints, flowers, check–

Style : Neo classic, 80’s, romantic, vintage, dandy, victorian, ethnic, tight & fit tops, Gorgeous, leather jacket & boots, riders jacket & beret & mini, maxi one-piece, printed bottoms x monotone tops, fur vest & print T-shirt & mini, casual denim & fur coat, flower print one-piece & military jacket, Rock style, tube dress x large belt, loose tops x print leggings–

Men keywords :

Outer : Sweat parka, Jacket, Rider’s jacket, stripe jacket, Denim jacket, military jacket, double jacket, black 1B jacket, quilting jacket, tweed jacket, zip-up leather jacket, check blouson, field jacket, nylon jacket, taylored jacket, knit jacket, leather down jacket, single riders jacket, mountain parka, jean jacket, coat, coat with fur, MA-1 flight jacket, nylon N-3B jacket, N-1 Deck crew jacket, Military M-65 jacket, High specs montain outers, Detachable outer, heavy outer, leather outer, tight blouson, black&red block check blouson, Green check wool blouson, grey treaming jacket, check down jacket–

Tops : Check shirt, cardigan, vest, down vest, button down shirt, check shirt, white shirt, wool vest for winter, couching knit, tricolore couching knit, hooded shirt jacket, tweed down vest, Argyle sweater–

Bottoms : vintage denim, raw denim pants, monotone denim, rolled up pants, beige/dark chino pants, cropped pants, large jean, grey tweed cropped pants, skinny pants rolled up, W bottom (short knit pants + leggings), sarouel pants–

Shoes : White sneakers, mountain shoes–

Accessories : tiny collar & narrow tie, bow tie–

Materials : leather, knit, down, wool, tweed, nylon–

Colors, patterns : gray stripe, navy, black, beige, vivid colors, tricolore couching knit, check, green check, argyl e motif, grey–

Style : Multi layered, denim on denim, pattern on pattern, no belt, work & country, tight and comfort, minimal, street, vintage, neo classic, vintage, stylish x straight skinny denim, neo leather, coat with fur and layered for winter, MA-1 flight jacket with shirt for autumn, MA-1 flight jacket layered with Jean jacket for winter, N-1 Deck crew jacket with white shirt for autumn, N-1 Deck crew jacket with wool vest for winter, Military M-65 jacket with large jean for autumn, Military M-65 jacket layered with down vest for winter, relaxed layered,tight blouson with down vest, authentic american casual, country gentleman, street x country style–


To advertise on www.fashioninjapan.com, 3 MILLION page views / month, please contact Loic Bizel (loic@fashioninjapan.com )

Talk to you next month !

Thank you and best regards,

Loic Bizel
loic@fashioninjapan.com

Our other services :
www.lebiz-consulting.com : Develop your Sales in Japan
www.tokyofashiontour.com : Commented and guided shopping in Tokyo

To advertise on www.fashioninjapan.com, please contact Loic Bizel (loic@fashioninjapan.com)

Saturday, October 31, 2009

Fashion Office interview Loic Bizel

FashioninJapan.com
fall 2009

http://www.fashionoffice.org/collections/2009/fashioninjapan10-2009.htm
FashioninJapan-publisher about scouting, keywords, privacy

In October 2009, the Japanese street fashion magazine FashioninJapan.com announced the launch of the 'Season Report' focusing on leather wear for women and men. Since April 2001, the magazine keeps subscribers updated with Japanese fashion trends. They come rich illustrated with pictures from the streets, storefronts and with shop-inside views. The publication is respecting the privacy of the photographed people with an anonymizer over the face that has become in the meanwhile a quasi-trademark of Fashioninjapan.com

fig.: Portrai Loic Bizel. Loic Bizel is the creative mind behind the magazine. He speaks about the founding idea, the editorial concept, trend scouting, archiving trends, his method to elaborate keywords, the difference between men's and women's wear, and the privacy of photographed people.

Question: FashioninJapan.com gives a good insight into the Japanese Fashion Style from the street, stores, which colors are worn by the people on the streets, etc. When have you founded FashioninJapan.com?

Loic Bizel, FashioninJapan.com: We started in April 2001. The concept was to bring a C to B (Consumers to Business) website, where companies like designers, brands, buyers, makers,... would subscribe to have access to the 800 monthly updated streets and stores pictures. From February 2008, we decided to openwww.FashioninJapan.com to the public, making it free access and selling advertising. Since then, we have 2,5 million pages views per month and over 12,000 subscribers to our monthly newsletter.

Question: How are you selecting the stores and people on the streets; when some new would come to FashioninJapan.com, how would you instruct the photographer?

Loic Bizel: Before starting taking pictures, I watch and observe for about 30 minutes to spot the most popular trends. Then I choose the most representative people in term of total outfit from apparel to shoes, bags and hats.

Question: Do you archive the photographs on FashioninJapan.com; or in other words: is it possible to look back in time to find out when trends have changed?

Loic Bizel: There are over 800 pictures per month so we do not offer the back numbers, but a book will be published in the near future, retracing the evolution of the fashion in Japan since 2001.

Question: On your website as well as in the monthly Trendsletter, you are publishing keywords. Where do you get the keywords, or what’s your method to collect them? Are you analyzing the photographs and list the most important like in your current Trendsletter “lambskin vest, leather rider blouson, black jacket, …”? How often are you doing that?

Loic Bizel: I use the fashion magazines and the stores and brands catalogues for the keywords, then I compare them with fashioninjapan.com pictures before publishing the newsletter every month.

Question: You differentiate between men’s and women’s keywords. What are the most important differences between men’s and women’s wear?

Loic Bizel: Women fashion trends are faster to emerge and fade as a total look, while men’s trends are more evolutive with a mix of different trends or styles.

Question: The photos are of a very good quality. Which camera are you using?

Loic Bizel: I am using a Nikon D3000 for the streets pictures and a Nikon Coolpix D80 for the stores pictures.

Question: Fashioninjapan.com is respecting the privacy of the photographed people. Would you say that the anonymizer over the faces has become in the meanwhile a trademark of Fashioninjapan.com?

Loic Bizel: Many visitors are asking me not to hide the faces but the advertisers can not place their ad banners if the site does not respect the privacy and image rights laws.

Thursday, October 29, 2009

EARLY AUTUMN 2009 - TOKYO FASHION KEYWORDS

Dear Fashion in Japan fan,

Since April 2001, we keep you updated with the latest Japanese fashion trends, through over 1000 streets and stores pictures. If you receive this Trendsletter, it means that you are part of our 12,500 subscribers and we would like to thank you again for your confidence.

If you know some people that are interested in the Japanese Fashion Trends, feel free to forward this Trendsletter of www.fashioninjapan.com website address.

While the weather is still warm here in Japan and Autumn has not really started yet, we have still found some very fresh and interesting "Early Autumn" ideas and trends this month.

EARLY AUTUMN 2009 - FASHION KEYWORDS

Women keywords :

Outer : lambskin vest, leather rider blouson, black jacket, quilted sleeveless, downjacket, knitted coat, volume hooded trenchcoat, no collar jacket – Tops : fur bolero, long mix knit cardigan, animal prints, poncho, waffle knit, ribbons shiny, sleeveless tops, white frill shirt – Bottoms : Frill, tweed mini-skirt, All-in-one combinaison, short one-piece, black skirt, vintage flower, spangle, lace, check, sexy leopard, knit, crochet dress – Shoes : short boots, cowboy booties, engineer boots, lamb wool boots, suede booties, nods pumps, platform pumps – Accessories : black, navy, grey tights, leggings, saddle small soft tote, backpacks, roomwear – Materials : Sequins, tweed, Wool and much more on http://www.fashioninjapan.com/

Men keywords :

Outer : mool rider blouson, leather rider blouson, herringbone chesterfield coat, melton check pea-coat, stadium blouson, quilted jacket, sleeveless pattern downjacket, piping jacket, toggle blouson, denim blouson, MA-1 nylon bomber – Tops : Hooded parka, Flannel, chambray denim shirt, reversible vest, shawl collar, plain, pattern, loose, border, big letter, bi-color, double-breasted cardigan, contrasted piping vest, jersey vest, ¾ sleeves sweat hoodie, Bd, glen check, block check, tartan, madras, ¾, gingham, oxford, cleric check shirt, White shirt, photo, logo, college, border tshirt – Bottoms : twill slim pants, jersey sweat pants, grey, vintage denim, slacks, rolled-up chinos – Shoes : leather round toe boots, mid cut leather sneaker – Accessories : day pack, waist bag, outdoor rucksack, short stole – Materials : Argyle knit, light leather and much more on http://www.fashioninjapan.com/

This AUTUMN 2009, we will wrap up a Season Report focusing on LEATHER OUTER for both women and men. It will be launched in October

To advertise on www.fashioninjapan.com, 3 MILLION page views / month, please contact Loic Bizel (loic@fashioninjapan.com )

Talk to you next month !

Thank you and best regards,

Loic Bizel
loic@fashioninjapan.com

Our other services :
www.lebiz-consulting.com : Develop your Sales in Japan
www.tokyofashiontour.com : Commented and guided shopping in Tokyo

To advertise on www.fashioninjapan.com, please contact Loic Bizel (loic@fashioninjapan.com)