Early Spring 2009 trends : Neon ? Checks ? Neo African ? Resort ?

Dear Fashion in Japan fan,

Spring is just around the corner despite the cold weather in Japan. Stores and Japanese trendsetters are now in a good mood for this new season with lots of new trends. As always, the creativity is in streets and stores. Shibuya, Harajuku, Daikanyama and Aoyama are still the leading fashion spots and 109, Nano Universe, Ships, Beams, United Arrows, Free's, Rosebud, Loveless, Restir,... remain the leading fashion boutiques of Tokyo.

Do not forget to visit us in Tokyo and download our Fashion Calendar on www.tokyofashiontour.com : Commented and guided shopping in Tokyo

Early Spring 2009 : Neon ? Checks ? Neo African ? Resort ? : Fashion Trends SpottedWomen keywords : sexy dress, cool one-piece (OP), border tops, all-in-one, printed OP, knit tops, modern chic, embroidery dress, micro mini short, slim pants, knitted coat, romantic coat, standard jacket, designed jacket, lady-like jacket, colorful short trench, loose and sexy OP, sleeveless OP, boys knit, stoles, soft boston bag, natural safari, colors & themes : lady yellow, spicy red, juicy pop, vivid feminine, impact flowers, romantic resort, marine mix, juicy vacances, tropical print, glam flowers, lovely flowers, vivid flowers, exotic print, retro print, impact python, georgeous leopard, volume heel pumps, Accessories : sunny yellow, spice silver, vivid hot pink, urban black, modern pop marine, vacances straws, heavenly turquoise, hyper sparkle neon, energy african, precious multicolor, skinny metallic, primitive african, navy+purple, balck+red, green+yellow, green+orange, pink+kaki, neon orange, yellow, pink bolero knit, thin belt, big shades, colorful bags, ballerinas,, beret, and much more on http://www.fashioninjapan.com/

Men keywords : Sporty nylon windbreaker, rider blouson, Lamb shawl cardigan, Leather skinny blouson, jacquard and argyle knit, hooded parka, short pea-coat, post overall, balck jacket+blue denim, engineered garnment, raw and vintage denim, chinos pants, slim cargo, color pants, cable knitted v-neck cardigan, chambray shirt, pastel light gauge knit, tilden, nylon hooded outer, low gauge knit shawl collar cardigans, straight tip sneakers, deck shoes, wing tip, messenger bag, nylon and leather shoulder bags, tote bag, boston, rucksack, monotone, checks, leather and vivid colors and much more on http://www.fashioninjapan.com/

This SPRING 2009, we have wrapped up a Season Report focusing on RIDERS BLOUSON for both women and men.

To advertise on www.fashioninjapan.com, please contact Loic Bizel (loic@fashioninjapan.com )Talk to you next month !

Thank you and best regards,

Loic Bizel
loic@fashioninjapan.com

Our other services :
www.lebiz-consulting.com : Develop your Sales in Japan
www.tokyofashiontour.com : Commented and guided shopping in TokyoTo advertise on www.fashioninjapan.com, please contact Loic Bizel (loic@fashioninjapan.com)

tokyo fashion trends keywords - winter 2008

Autumn season is coming with cooler temperatures and therefore more outerwear, warmer clothings and shoes, darker colors variation. As always, the creativity is in streets and stores. Shibuya, Harajuku, Daikanyama and Aoyama are still the leading fashion spots and 109, Ships, Beams, United Arrows, Free's, Rosebud,... remain the leading fashion boutiques of Tokyo.

Autumn 2008 "Primitive ? Cyber ? Organic ?" : Fashion Trends SpottedWomen keywords : Leather blouson, knit tank one-piece, military coat, salopette, boyfs check shirt, long check shirts, vneck knit cardigan, crew-neck one-piece, border cut&sew, fur-collar down jackets, multi pocket vest, skinny straigth pants, flare bootcut denim, Cotton, Suede, Mini dress, Fit and flared dress, Pleats, Gather, Bustier Dress, Body Suit, Tights, Concaved Shoulder, Straight Switch Line, Soft Tulle, Organza, Sequins, Enamel, Neo-Plain, Y line dress, Square shouldered jacket, Peplum suit, Waist shape, Dot, Check, Digital motif, Kaleidoscope, Colored tights, Neon colors, Tie-dye, White, Pink, Red, Purple, Blue, Amber, Caramel, Safran, knitted boots, nylon Rubber Duck boots, volume heel pumps, UGG fur and wool boots, suede Indian fringes long boots, shiny and enamel handbags, Chiffon, Satin, Mesh bag, clutch bag, Leather bracelet, Natural leather, Materials mixed bag, Large belt, knitted wool handbags, fur scarves, beret, and much more on http://www.fashioninjapan.com/

Men keywords : Leather blouson, knit and nylon down jacket, patterned knitted slim sweater, knitted v-neck cardigan, flannel vests, checked flannel shirts, light plain hoodies, chesterfield coat, sporty nylon hooded outer, low gauge knit shawl collar cardigans, wool pants, slim cargo, Suede round-toe shoes, leather sole boots, country and trekking boots, workboots, nylon and leather shoulder bags, and much more on http://www.fashioninjapan.com/

This AUTUMN 2008, we have wrapped up a Season Report focusing on VEST for both women and men.

To advertise on www.fashioninjapan.com, please contact Loic Bizel (loic@fashioninjapan.com )

Talk to you next month !

Thank you and best regards,

Loic Bizelloic@fashioninjapan.com

Our other services : www.lebiz-consulting.com : Develop your Sales in Japan
www.tokyofashiontour.com : Commented and guided shopping in Tokyo

To advertise on www.fashioninjapan.com, please contact Loic Bizel (loic@fashioninjapan.com)

Article Just-Style - Lebiz Tokyo / Fashion Consulting

They speak about us and we thank them !
Just-Style : Fashion Consulting / Fast Retailing - Uniqlo


Spotlight on...Fast Retailing
14 August 2008 Source: just-style.com

The Uniqlo Kobe Harborland store
view image
Fast Retailing Co, operator of the Uniqlo casual clothing chain, is emerging in Japan as the lone champion in a retail landscape that looks predominantly bleak this year. Michael Fitzpatrick looks at how the company is bucking the trend.
Thanks to the credit crunch and weakening consumer spending, clothing retailers saw lacklustre results in the March-May quarter. But only Fast Retailing managed to keep its head above water.
Typically for major retailers the slump has been caused by sluggish clothing sales.
According to leading men's retailer Daimaru, sales of expensive items such as foreign brands have abruptly plunged since April and, across the board generally, sales of men's wear in Japan has dropped 7% while clothing has fallen 5% since the spring.
The prices of petrol and other goods and services in Japan are at an all time high after the country suffered from deflation over the last 15 years.
J Front Retailing Co, created by integrating Daimaru Inc and Matsuzakaya Holdings Co, for example, reported a JPY3.6bn (US$32.8m) consolidated net profit for the first three-month period of fiscal 2008, down 28% from their combined results a year earlier.
J Front lowered its full-year net profit forecast to JPY19.1bn, down 18% on the year.
Bucking the trendThe latest figures from Fast Retailing show that it is managing very ably to buck the trend.
Fast Retailing's consolidated net profit surged 27% to JPY40bn for the September 2007-May 2008 period - meaning that 98% of the JPY41bn target for the full year through August had been attained in just the first nine months.
The company's stocks are also on the roll in an economy that many say has now entered recession.
Fast Retailing's stock jumped JPY250 higher than one previous day's close at one time, while most major retailing issues were losers on the equity market on the day.
"We have been more fortunate than most, and not too hard hit by the lack of consumers at out-of-town shopping malls where shopping is right down owing to higher prices at the pumps," says a Fast Retailing spokesman.
Savvy marketing Uniqlo places its unprecedented success in the teeth of an oncoming recession on savvy marketing.
Young women have been targeted of late via big media campaigns that focus on new lines such as slender but high-rise jeans that have proven popular recently among women in Japan.
"Uniqlo continues to be successful because it became the first chain store to reach that level in Japan, thanks to a strong foothold in the main cities and a combination of good quality, low price basic products," says Tokyo based fashion analyst Loic Bizel at Lebiz Consulting.
"Over the last couple of years the arrival of some international chain stores (such as H&M and Abercrombie & Fitch) has made Uniqlo push its more fashion oriented products, producing quicker, closer to the trends and in smaller volume in order to meet demand."
Uniqlo's gross profit to net sales ratio outstripped its target in the third quarter from March to May, improving by 2.4 points compared to the previous year as the company exercised stronger control over discounting.
Uniqlo's cost ratio improved 1.4 points year-on-year as the advent of its regional employee system also helped reduce time spent hiring and training new personnel, and efforts to improve operational store efficiency led to a rise in productivity.
Restructuring lossSome restructuring however will see some profit loss for Uniqlo this year after Fast Retailing recently took the decision to merge three of its Japan apparel subsidiaries (low-cost casual wear brand developer GU Co Ltd, and retailers Onezone Corp and Viewcompany Co).
This will take effect from 1 September.
"The newly merged company will strive to create a new style of shoe business within the footwear industry, and the cheapest quality clothes in the low-cost clothing market," the company said in a statement.
"We are looking to further improve profitability by boosting the new company's operational efficiency through the merger of production, product, marketing, supervision and management planning functions.
"We are expecting to account a special loss of JPY1.8bn in the year to 31 August 2008 as the three-company merger results in inevitable store closures and office transfers."
Mr Bizel suggests there might be tougher times ahead, however, as the foreign competition ups its game in Japan.
"Despite the positive given figures, I think that they [Fast Retailing] will be facing some hard times due to the opening of H&M and the recent and increasing fierce competition between the Japanese brands developed by the major trading companies or the select stores," he says.
"Still, with their capacity of investments they could take over some additional domestic or international brands in order to reach their target of JPY1 trillion by 2010."

Article ELLE Canada - Tokyo Fashion Tour

They speak about us and we thank them :

ELLE Canada

TRENDSLETTER - tokyo fashion trends keywords - autumn 2008

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Dear Fashion in Japan fan,

Autumn season has just started here in Japan, allowing Japanese fashion people and shops to show us their latest fashion trends. As always, you will be amazed by the originality of the women and men clothing, shoes, bags,... Of course, Shibuya, Harajuku, Daikanyama and Aoyama are still the leading fashion spots and 109, Ships, Beams, United Arrows, Free's, Rosebud,... remain the leading fashion boutiques of Tokyo.

Early Autumn 2008 "Cool Rock ? Folkie Girls ? Romantic Revolution" : Fashion Trends Spotted

Women keywords : tailored jacket, tight skirts, big knits, slim plants, volume skirts, wide pants, volume long gilet, vest, check one-piece dress, lady one-piece, bohemian tunic, designed tailored jacket, short pants set-up, bow tie blouse, poncho, 80's printed skinny pants and tights, color leather jacket, lambskin and fur vest, knitted outer, no-collar jacket, trenchcoat, hooded cardigan, knit tunic, brown boots, Rubberduck boots, UGG shoes, volume heel pumps, lace up boots, booties, flat sole indian boots, clutch bag, chain bag, quilted bag, long scarves and stoles, and much more on http://www.fashioninjapan.com/

Men keywords : emblem vest, long knit, flannel shirts, cleric shirt, shawl collar knit, stoles, button-down shirt, patterned knit, patterned shirt, knit cap, lumberjack shirt, vneck pullover, dungaree shirt, denim skinny pants, printed t's, messenger bags, gingham check shirt, short vest, knit cardigans, chinos, scarves,brown loafer, trekking boots, working round-toe boots, deckshoes and much more on http://www.fashioninjapan.com/

This AUTUMN 2008, we have wrapped up a Season Report focusing on VEST for both women and men.

To advertise on www.fashioninjapan.com, please contact Loic Bizel (loic@fashioninjapan.com )

Talk to you next month !

Thank you and best regards,

Loic Bizelloic@fashioninjapan.com
Our other services : www.lebiz-consulting.com : Develop your Sales in Japan
www.tokyofashiontour.com : Commented and guided shopping in Tokyo
To advertise on www.fashioninjapan.com, please contact Loic Bizel (loic@fashioninjapan.com)

tokyo fashion trends keywords - summer 2008

Dear Fashion in Japan subscriber,
With over 2.5 million pages viewed in May 2008, www.fashioninjapan.com is becoming the leading Japanese Fashion Trends website.
Summer season has almost started here in Japan, allowing Japanese fashion addicts to show us their latest fashion trends.
This Summer 2008, we have wrapped up a Season Report focusing on Panama Hats.

Summer 2008 "Eco / Earth / WWF" : Fashion Trends Spotted
Women keywords : tailored jacket, shiny trenchcoat, hooded jersey, parka, light white knit one-piece dress, madras long shirt, green denim, patchwork flower print, short sleeve coat one-piece, v-neck one-piece, long tank top, tiered sleeveless cut & sewn, cropped pants, printed tunic, linen tailored jacket, oxford safari shirt, satin short pants, bow collar blouse, chiffon border blouse, clerical short sleeve shirt, french sleeve shirt, paisley print dress, tiered skirt, chambray tailored jacket, denim baggy pants, camisole, linen cardigan, lace one-piece dress, high waistline denim pants, frill tunic, gladiator sandals, wedge sole, panama hat, accessories (bag & shoes), and much more onhttp://www.fashioninjapan.com/

Men keywords : short blazer jacket, slim denim, short pants, dark denim, linen shirt, linen safari jacket, short sleeve shirts, university t's and hoodies, white, chinos, colored, hickory, short pants, long sleeve border t's, pastel sax blue, pink, yellow, green, photo print t's, wrinkle shirt, BD shirt, chambray shirt, roll-up shirt, gungham check shirt, epaulette shirt, tank top, trim t's, v-neck t's, back print t's, numbering t's, scarves, work cap, mesh cap, panama hat, gladiator sandals, espadrilles, loafer, deckshoes and much more onhttp://www.fashioninjapan.com/

To advertise on www.fashioninjapan.com, please contact Loic Bizel (loic@fashioninjapan.com )

Talk to you next month !
Thank you and best regards,
Loic Bizel
loic@fashioninjapan.com
Our other services :
www.lebiz-consulting.com : Develop your Sales in Japan
www.tokyofashiontour.com : Commented and guided shopping in Tokyo
To advertise on www.fashioninjapan.com, please contact Loic Bizel (loic@fashioninjapan.com)

tokyo summer 2008 fashion trends

Dear Fashion in Japan subscriber,
With over 2.5 million pages viewed in May 2008, www.fashioninjapan.com is becoming the leading Japanese Fashion Trends website.
Summer season has almost started here in Japan, allowing Japanese fashion addicts to show us their latest fashion trends.
This Summer 2008, we have wrapped up a Season Report focusing on Panama Hats.

Summer 2008 "Eco / Earth / WWF" : Fashion Trends Spotted
Women keywords : tailored jacket, shiny trenchcoat, hooded jersey, parka, light white knit one-piece dress, madras long shirt, green denim, patchwork flower print, short sleeve coat one-piece, v-neck one-piece, long tank top, tiered sleeveless cut & sewn, cropped pants, printed tunic, linen tailored jacket, oxford safari shirt, satin short pants, bow collar blouse, chiffon border blouse, clerical short sleeve shirt, french sleeve shirt, paisley print dress, tiered skirt, chambray tailored jacket, denim baggy pants, camisole, linen cardigan, lace one-piece dress, high waistline denim pants, frill tunic, gladiator sandals, wedge sole, panama hat, accessories (bag & shoes), and much more onhttp://www.fashioninjapan.com/

Men keywords : short blazer jacket, slim denim, short pants, dark denim, linen shirt, linen safari jacket, short sleeve shirts, university t's and hoodies, white, chinos, colored, hickory, short pants, long sleeve border t's, pastel sax blue, pink, yellow, green, photo print t's, wrinkle shirt, BD shirt, chambray shirt, roll-up shirt, gungham check shirt, epaulette shirt, tank top, trim t's, v-neck t's, back print t's, numbering t's, scarves, work cap, mesh cap, panama hat, gladiator sandals, espadrilles, loafer, deckshoes and much more onhttp://www.fashioninjapan.com/

To advertise on www.fashioninjapan.com, please contact Loic Bizel (loic@fashioninjapan.com )

Talk to you next month !
Thank you and best regards,
Loic Bizel
loic@fashioninjapan.com
Our other services :
www.lebiz-consulting.com : Develop your Sales in Japan
www.tokyofashiontour.com : Commented and guided shopping in Tokyo
To advertise on www.fashioninjapan.com, please contact Loic Bizel (loic@fashioninjapan.com)

Man of Qee Blog: Galeries Lafayette

Man of Qee Blog: Galeries Lafayette

fashion in japan - Street Videos March 2008

what's hot in Shibuya ? Watch this out :
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Loic